This is part two for Discount Freebies' interview Julie Anne Mossler, PR & Consumer Marketing Manager for Groupon.
Please tell us a little about your company.
What makes us special is the fact we provide a daily service with our deals, but customer service throughout the duration of the Groupon period is a priority too. We have a no questions asked return policy. If a merchant or Groupon ever lets you down, you get 100% of your money back. We pride ourselves in being a company we as customers would want to shop with.
Merchants enjoy working with us because we're unlike any other form of advertising they've tried. Traditionally they were cutting a check up front without any guarantee a person would come through your doors. With Groupon, customers are buying the vouchers up front and therefore far more likely to visit a business to redeem.
How many cities and countries do you currently cover?
29 countries
250 markets
20 million subscribers worldwide
How did Groupon grow to keep pace with demand?
A big part is hiring. We have a work hard, play hard culture. We purchased our largest clone, Citydeal, in April, which allowed us to expand into Europe overnight.
No comments:
Post a Comment